Pens, drinkware, bags, apparel… the whole point of handing out branded goods it to hand out items that will be seen over and over again to keep your brand relevant, right? If that’s the case, it seems counterproductive to gift branded chocolate, which with almost definitely be eaten immediately with the wrapper thrown out, right? WRONG! Branded chocolate (and branded food gifts in general) are a different beast than pretty much any other promotional product, but they provide new and exciting opportunities. Rather than being seen physically, they are gifts that create memories, keeping your brand in the back of peoples minds.
