Blog posts tagged with 'marketing'

Pens, drinkware, bags, apparel… the whole point of handing out branded goods it to hand out items that will be seen over and over again to keep your brand relevant, right? If that’s the case, it seems counterproductive to gift branded chocolate, which with almost definitely be eaten immediately with the wrapper thrown out, right? WRONG! Branded chocolate (and branded food gifts in general) are a different beast than pretty much any other promotional product, but they provide new and exciting opportunities. Rather than being seen physically, they are gifts that create memories, keeping your brand in the back of peoples minds.

On January 24, our Print & Promotional Specialist and Marketing team traveled to Fort Worth, Texas to attend ASI's first major show of 2023. We visited our current promotional suppliers, connected with new ones, and learned all about what's new in the promotional industry so that we can provide the best suggestions for marketing our client's brands!

Cellphones are something that a majority of people carry around with them 24/7. At your next event, consider handing out something to go with those phones. Here are our top 8 phone accessories ready for your brand!

No one likes to pay to ship their orders from place to place, but someone has to! And it is getting more and more expensive to do just that.

Sight, sound, taste, touch, and smell. Branded gifts that appeal to the five senses can lead to a large impact upon receipt. The next time you plan to hand out gifts, whether for the holidays, anniversaries, or employee & client appreciation, take into consideration how your gift might go a step above!

Branded apparel is great for a number of reasons, but the number one reason is that it turns employees and clients into walking billboards. Branded apparel is especially great for employees, as it can typically be treated as an optional uniform piece, eliminating the need to try and select business-wear for the day. And when wearing that branded apparel, anywhere they stop on the way to work, the way home, or at lunch time will give your brand additional exposure.

Branding is essential for establishing your company’s essence in the minds of current and potential clients. It’s crucial to have good visibility if you want to succeed. That is why we are always suggesting branded gifts that will keep your brand at the forefront of people’s minds. Ready to try something unique and really stand out? Custom inflatables are highly visible, grab attention, and are memorable and fun! Learn more about why custom inflatables should be on your “to get” list and ideas on how to use them.

As the number of aging individuals grows, so does the senior care industry. Nursing & retirement homes, assisted living & senior communities, and caretakers will have more clients than ever before. Marketing your senior care facility or business with promotional products helps grow your brand and connect with patients and caregivers alike! Here are some ideas that might resonate with your audience.

In an effort to reduce single-use cup waste by 50% by 2030, many Starbucks stores have begun allowing in-store customers to bring in personal drinkware again (with safe policies in place, of course). Plenty of other coffee establishments accept reusable cups, too, and that means gifting reusable branded drinkware to employees, customers, and supporters, can be a perfect marketing opportunity.

Everyone loves totes. They’re versatile, sturdy, and can always come in handy. They also help cut down on single-use plastic when used for shopping. All in all, you can never go wrong with handing out tote bags at events or as gifts. With that being said, while you can always go with the tried-and-true totes that you typically see when shopping, if you want to spice up it up, consider a variation of one of these unique totes: